Frequently Asked Questions
How are Greenfield Natural Meat Co.® products different?
Greenfield Natural Meat Co.® meat products are made from animals that raised without any antibiotics or hormones – ever. Our animals are fed 100% vegetable grain and are raised on Canadian farms. All of our pigs are raised in open pens where they can freely move around, sleep and socialize with other animals. We are converting our breeding sows to gestation crate free housing, a best practice in the North America industry.
An animal health program is developed for each animal that supports their wellbeing, health and rapid diagnosis and treatment in the event of illness. This includes vaccination protocols, accurate record keeping, and training for everyone who handle animals. It covers how to introduce new arrivals to the herd, how to treat sick or injured animals, and how to humanely euthanize animals if needed. Veterinarians have a key role in helping producers to meet these requirements.
All of our animals are checked and monitored daily by trained barn staff to ensure our pigs are healthy and free of any injuries. Specialized internal auditors conduct weekly and monthly animal welfare audits. Any issues are immediately followed up on. All barns that supply our animals are audited annually by an independent auditor. We only work with farmers who adhere to all the requirements of the highest standard in Canada – the Animal Care Assessment of the National Farm Animal Care Council.
What does raised without antibiotics mean?
Greenfield Natural Meat Co.® meat products are made from animals that are raised without any antibiotics – ever! Our producers follow standards of care that allow them to raise healthy animals without the need for the routine use of antibiotics. This includes a customized, highly nutritious feed formulation that promotes natural immunity, rigorous animal husbandry and barn management practices to control for the spread of disease, and continuous monitoring of herd health. If an animal gets sick and requires an antibiotic, they are treated with antibiotics as prescribed by a veterinarian and removed from the our program.
If you don't ever use antibiotics, what happens if one of your animals get sick?
Despite all the measures in place to prevent illness amongst our animals, an animal can still get sick. If this happens, we work with our veterinarians to consider all options of treatment to protect the animal’s health and welfare. If antibiotics are required, the animal will be treated and removed from our program. They will not supply our Greenfield Natural Meat Co.® products.
Why is it important to raise an animal without antibiotics?
Supporting raised without antibiotics is not just better for you, it’s better for everyone. Over 80% of antibiotics are used in animal production. Globally the overuse of antibiotics is causing critical human health issues because bacteria are becoming increasingly resistant to them. Raising animals without antibiotics is an important way to reduce their use and protect their role in effectively treating human diseases.
How are our animals raised?
All of our animals are raised on Canadian farms, where the climate and geography provide ideal conditions to support good animal health and wellbeing. Canada also has among the highest standards globally governing how animals are raised for meat. Our farmers adhere to the Animal Care Assessment program of the National Farm Animal Council, which has strict requirements that include feed and water, husbandry practices, medication and animal welfare.
What does humanely raised mean?
- Raised on Canadian farms
- Mandatory animal health program
- People trained to a high standard of animal care
- A diet that promotes good health and vitality
- No antibiotics – EVER!
- Clean and temperature controlled barns
- Raised in open pens and barns
- Regular monitoring and independent auditing
Humanely Raised means that our pigs are treated compassionately and responsibly by our people. Our practice is built on and exceeds a food safety and animal care program for hogs known as Canadian Quality Assurance® (CQA®) and Animal Care Assessment ™ (ACA™). Click below to learn more.More information from Ontario Pork CQA & ACA
From raising our animals without the use of antibiotics to our people who are trained to a high standard of animal care, raising our animals humanely is core to who we are. Every person who is responsible for managing animals in our system must undergo training when they are hired and annual follow up training. This takes the form of classroom and web-based training, video training and monitoring on the job. We also use Remote Video Auditing, which provides live feed from cameras installed in our processing facilities to alert us to any violation of operating procedures. Remote Video Auditing delivers daily, weekly and monthly reports, allowing us to act immediately if needed and providing a valuable tool for follow up training.
How are our animals humanely raised?
All of our pigs are raised in open pens where they can freely move around, sleep and socialize with other animals. We keep animals within their same group through their lifetime to support natural behaviour, socializing and to minimize aggression. We are converting our breeding sows to open housing as well, and we plan to fully complete this transition by the end of 2021. We are also adding enrichment to all our pens to provide stimulation and reduce boredom among these intelligent animals.
Our barns are clean and temperature controlled. They are thoroughly washed, disinfected and dried between each batch of pigs so that every new group of animals has a warm dry environment when they enter the barn. Temperature and ventilation settings are carefully set to match the requirements of each growth stage. Barn environments are monitored daily to ensure that conditions are not altered by external temperatures or weather. Alarm systems protect the barn from sudden changes that could result from power outages or equipment failure. If these events occur, backup generators maintain a constant environment for the animals.
How do you ensure farmers are following your high standard of animal care?
We take animal care very seriously. An animal health program is developed for each animal that supports their wellbeing, health and rapid diagnosis and treatment in the event of illness. This includes vaccination protocols, accurate record keeping, and training for everyone who handle animals. It covers how to introduce new animals to the herd, how to treat sick or injured animals, and how to humanely euthanize animals if needed. Veterinarians have a key role in helping producers meet these requirements.
What does sustainable mean?
We take our environmental impact very seriously. For us, sustainable meat means producing products in a way that measurably reduces our energy consumption, greenhouse gas emissions, impacts on water quality and quantity, and waste. We have actions underway in each of these areas to reduce our impact. We also know that meat production leaves an environmental footprint and that levels of North American meat consumption are not sustainable globally. So sustainable meat also means eating meat in moderation as part of a balanced diet.