GREENFIELD NATURAL* MEAT CO.™ SWEEPSTAKES OFFICIAL RULES

NO PURCHASE OF ANY KIND NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING.

THE FOLLOWING SWEEPSTAKES IS VALID ONLY IN THE 48 CONTIGUOUS UNITED STATES AND THE DISTRICT OF COLUMBIA (Excludes Hawaii & Alaska). DO NOT ENTER THIS SWEEPSTAKES UNLESS YOU ARE AT LEAST EIGHTEEN (18) OR OLDER AND ARE LOCATED IN THE 48 CONTIGUOUS UNITED STATES OR DISTRICT OF COLUMBIA AT THE TIME OF ENTRY.

BY PARTICIPATING IN THE SWEEPSTAKES, YOU REPRESENT AND WARRANT THAT YOU HAVE READ, UNDERSTOOD, AND FULLY AGREE TO, AND COMPLY WITH, THESE OFFICIAL RULES. DO NOT PARTICIPATE IN THE SWEEPSTAKES WITHOUT FIRST REVIEWING THESE OFFICIAL RULES.

All federal, state, and local laws and regulations apply. Sweepstakes void where prohibited.

SPONSOR: Maple Leaf Foods Inc., 6897 Financial Dr. Mississauga, ON L5N 0A8
ADMINISTRATOR: No Fixed Address Inc., 50 Carroll St, Toronto, ON M4M 3G3

1. WHEN TO ENTER: The Greenfield Natural* Meat Co. Sweepstakes (“Sweepstakes”) starts at 12:00:01 a.m. Central Time (“CT”) on February 9th, 2024 and ends at 11:59:59 p.m. CT on February 14th, 2024 (the “Sweepstakes Period”).

2. WHO CAN ENTER: This Sweepstakes is open only to legal residents of the 48 contiguous United States and District of Columbia who currently reside therein and who are at least eighteen (18) years of age or older. Employees, officers, directors, representatives, contractors and agents of Maple Leaf Foods Inc. (“Sponsor”), No Fixed Address Inc. (“Administrator”), Promotion Fulfillment Center and their respective owners, parents, subsidiaries and affiliates, advertising and promotion agencies, and any companies involved in the implementation and execution of the Sweepstakes (collectively, “Sweepstakes Entities”) and their immediate family members (spouses, siblings, parents and children and their respective spouses) and household members (whether or not related) are not eligible to enter or win.

Winning a prize is contingent upon fulfilling all requirements set out herein. Participation constitutes entrant’s full and unconditional agreement to these Official Rules and to Sponsor’s and/or Administrator’s decisions, which are final and binding in all matters related to the Sweepstakes.

Normal internet access and usage charges imposed on entrants’ online service may apply and are entrants’ sole responsibility. If entering using a mobile device, normal phone/data and usage charges imposed by entrant’s phone service may apply and are entrant’s sole responsibility.

3. HOW TO ENTER: For purposes of these Official Rules, a ‘day’ is defined as any twenty-four (24) hour period during the Sweepstakes Period beginning at 12:00:01 a.m. CT and ending twenty-four (24) hours later at 11:59:59 p.m. CT. All entries must be received during the Sweepstakes Period. The Administrator’s computer is the official time keeping device for the Sweepstakes. Limit of one Instagram account per entrant. Entries generated by script, macro, robotic, programmed, or any other automated means are prohibited & will be disqualified.

There is one (1) way to enter the Sweepstakes through 3 distinct steps:

a) Follow @greenfieldnaturalmeatco.us on Instagram with your own personal registered Instagram account.

b) “Like” the designated official entry post from @greenfieldnaturalmeatco.us

c) Tag 1 other Instagram user in the comment section on the designated official entry post from @greenfieldnaturalmeatco.us

All steps above must be completed to enter the Sweepstakes during the Sweepstakes Period. Incomplete entries will be disqualified. By tagging such 1 other Instagram users you acknowledge you have the right to do so. All comments shall be in good taste, and shall not be profane, offensive or obscene as determined by the Sponsor or Administrator in its sole discretion.

All Sweepstake materials are provided “as is” without any warranty of any kind, either express or implied.

Except as contemplated in these Official Rules, personal information collected in connection with this Sweepstakes will be used in accordance with the privacy policy found on the Website. All entries become the property of Sponsor and will not be acknowledged or returned. Please see Sponsor’s privacy policy located at https://www.mapleleaffoods.com/privacy-policy/ for details regarding the use of personal information collected in connection with this Sweepstakes. Sponsor and its agents are not responsible for lost, late, incomplete, misdirected, or unclear entries.

NOTE: Entry must be made by the entrant only. Entries made by any other individual or any entity, and/or originating at any other website or e-mail address, including but not limited to commercial sweepstakes subscription notification and/or entering service sites, will be declared invalid and disqualified for this Sweepstakes. The use of any device to automate the entry process is prohibited.

4. DRAWING/WINNER NOTIFICATION: Up to Twenty five prize winners, (25) will be selected in a random drawing to be conducted on or about Feb 14th 2024, from among all eligible entries received during the Sweepstakes Period. Prize winners will be notified through direct message on Instagram from the Sponsor or Administrator’s Instagram accounts directly. Sponsor or Administrator is not responsible for any change in entrant’s contact information, including phone number, address, and email address or failure of entrant to receive any message. Prize claim is subject to verification by Administrator. Regardless of whether or not you receive a potential winner message, you are not a winner until your prize claim has been timely received and verified by the Administrator, your entry and eligibility have been verified, and you have complied with these Official Rules. Odds of winning depend on the number of eligible entries received throughout the Sweepstakes Period. If a selected winner is ineligible or has not complied with these Official Rules (as determined by Sponsor in its sole discretion) or if any written communication is returned as undeliverable, the selected winner will be disqualified, and the prize may be forfeited in Sponsor’s sole discretion. If selected winner is disqualified for any reason, Sponsor reserves the right to award the prize to an alternate entrant selected in a random drawing, even if the disqualified entrant’s name was publicly announced.

5. PRIZES:

Prize: Twenty-Five (25) Prizes: Branded Greenfield basket with 10 FREE coupons for any Greenfield Natural* Meat Co.TM 12oz bacon product. Approximate Retail Value (“ARV”) of each prize: $150

Prize Restrictions: Only 1 prize per entrant and limit to only 1 prize per household. Winner will not receive compensation from Sponsor for any portion of the prize that the winner is unable to use due to loss, damage, or destruction (and such will not be replaced). Winner agrees that prize is awarded pursuant to a revocable, nontransferable license that is personal to the winner, and may not be sold, resold, auctioned, bartered, assigned, exchanged, placed in commerce, transferred, given away, donated, or otherwise conveyed. No transfer, assignment, or substitution of prize (in whole or in part) is allowed, except that Sponsor reserves the right in its sole discretion to substitute a similar prize of equal or greater value, and in such event the Sponsor’s obligation to the winner will be fulfilled, and no other additional compensation will be provided or due. Prizes and all prize elements will be determined by Sponsor in its sole discretion and may also be subject to terms and conditions established by the issuer and communicated at time of prize award. Prizes are not redeemable for cash. All federal, state, and local taxes and assessments, if any, are the sole responsibility of the winner. Sponsor is not responsible for any typographical or other error in the printing of the Sweepstakes materials, administration of the Sweepstakes, or in the announcement of prizes. In no event will more than the stated number of prizes be awarded in this Promotion. Any difference between the Prize’s approximate retail value and actual value will not be awarded. All other Prize details are determined by Sponsor in its sole discretion. Sponsor is responsible only for Prize delivery and is not responsible for the Prize’s utility to each winner. PRIZE IS AWARDED “AS IS” WITHOUT ANY EXPRESS OR IMPLIED WARRANTY OR GUARANTEE FROM SPONSOR. Any prize pictured or mentioned in Sweepstakes advertising or promotion materials is for illustrative purposes only and may not be the actual prize awarded.

Prize Fulfillment: Prizes will be fulfilled within approximately one (1) week from Prize Acceptance Form and completion and/or confirmation of preferred retailer and eligibility. If a prize is not redeemed the prize is void. Prizes may not be combined with any other offer.

6. ENTRANT RELEASE: By entering the Sweepstakes, each entrant agrees to abide by and be bound by these Official Rules and decisions of Sponsor and Administrator, which are final and binding in all matters related to the Sweepstakes. AS A CONDITION OF ENTERING, EACH ENTRANT AGREES (AND AGREES TO CONFIRM IN WRITING):

(a) TO DEFEND, RELEASE AND HOLD HARMLESS SWEEPSTAKES ENTITIES FROM ANY AND ALL INJURIES, LIABILITY, LOSS, OR DAMAGE ARISING FROM OR RELATED TO (WHETHER IN WHOLE OR PART) PARTICIPATION IN THIS SWEEPSTAKES OR THE AWARDING, RECEIPT, POSSESSION, AND/OR USE OR MISUSE OF THE PRIZE;

(b) THAT UNDER NO CIRCUMSTANCES WILL ENTRANT BE PERMITTED TO OBTAIN ANY AWARD FOR AND ENTRANT HEREBY WAIVES ANY RIGHT TO CLAIM, PUNITIVE, INDIRECT, INCIDENTAL, CONSEQUENTIAL OR ANY OTHER DAMAGE, OTHER THAN ACTUAL OUT-OF-POCKET EXPENSES AND WAIVES ANY AND ALL RIGHTS TO HAVE DAMAGES MULTIPLIED OR OTHERWISE INCREASED;

(c) That all causes of action arising out of or connected with this Sweepstakes shall be resolved individually, without resort to any form of class or representative action;

(d) To Sponsor’s use (at its sole discretion) of his or her name, address, likeness, and other information for promotional purposes (including the winner announcement) in any medium without additional compensation to the extent permitted by law. BY PARTICIPATING IN THE SWEEPSTAKES, ENTRANTS AGREE THAT THE SWEEPSTAKE ENTITIES WILL HAVE NO LIABILITY WHATSOEVER FOR, AND THAT ENTRANT SHALL DEFEND AND HOLD THE SWEEPSTAKES ENTITIES HARMLESS AGAINST ANY LIABILITY BASED ON PUBLICITY RIGHTS, DEFAMATION, OR INVASION OF PRIVACY, AS WELL AS INJURIES, LIABILITY, LOSS, OR DAMAGE OF ANY KIND, WHETHER OR NOT FORESEEABLE.

CALIFORNIA RESIDENTS: BY PARTICIPATING IN THIS SWEEPSTAKES, YOU WAIVE YOUR RIGHTS WITH RESPECT TO CALIFORNIA CIVIL CODE SECTION 1542, WHICH STATES THAT “A GENERAL RELEASE DOES NOT EXTEND TO CLAIMS WHICH THE CREDITOR DOES NOT KNOW OR SUSPECT TO EXIST IN HIS FAVOR AT THE TIME OF EXECUTING THE RELEASE, WHICH, IF KNOWN BY HIM MUST HAVE MATERIALLY AFFECTED HIS SETTLEMENT WITH THE DEBTOR.”

7. GENERAL RULES: This Sweepstakes is void outside the 48 contiguous United States and D.C. and where prohibited or restricted. Sweepstakes Entities are not responsible or liable for: (1) incorrect or inaccurate information associated with the Sweepstakes, whether caused by tampering, hacking, or any of the equipment or programming associated with or utilized in the Sweepstakes; (2) errors, omissions, interruptions, deletions, defects, delays in operation, unauthorized access to, or alteration, theft, or destruction of any website or platform, or any materials whatsoever associated with the Sweepstakes; (3) any injury, damage, or loss to entrant’s or any other person’s computer or other device related to or resulting from participating in this Sweepstakes; (4) telephone, electronic, hardware or software program, network, internet or computer or technical malfunctions, failures or difficulties, or any combination thereof, and including without limitation undeliverable emails resulting from any form of active or passive email filtering or for insufficient space in user’s email account to receive email messages; (5) any design, typographical or other error in Sweepstakes-related materials; (6) unclear, incomplete, damaged, misdirected, late, lost, undelivered or unprocessed entries, notifications, or communications; or (7) any condition caused by events beyond the control of the Sponsor that cause the Sweepstakes to be disrupted, corrupted or cancelled.

Sponsor may prohibit any entrant from participation in the Sweepstakes if Sponsor determines that the entrant has acted in a manner that affects the administration, security, fairness, or proper play or with intent to annoy, threaten or harass any other entrants or any of the Sweepstakes Entities. CAUTION: ANY ATTEMPT BY AN ENTRANT TO DAMAGE OR UNDERMINE THE LEGITIMATE OPERATION OF THE SWEEPSTAKES MAY BE A VIOLATION OF CRIMINAL AND/OR CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, THE SPONSOR RESERVES THE RIGHT TO SEEK ALL AVAILABLE REMEDIES, INCLUDING WITHOUT LIMITATION CRIMINAL PROSECUTION, AND DAMAGES, INCLUDING WITHOUT LIMITATION ATTORNEYS’ FEES FROM ANY SUCH ENTRANT TO THE FULLEST EXTENT OF THE LAW. In the event of a dispute regarding the identity of a participant, the participant will be deemed to be submitted by the “Authorized Account Holder” in whose name the email address provided upon registration is registered, provided that person meets all eligibility criteria set forth in the Eligibility section of these Official Sweepstakes Rules. Sponsor reserves the right to modify, extend, suspend, or terminate the Sweepstakes, including without limitation any entry mechanism, if it determines, in its sole discretion, that the Sweepstakes is technically impaired or corrupted or that fraud or technical problems, failures or malfunctions or other causes beyond Sponsor’s control have destroyed or severely undermined or to any degree impaired the integrity, administration, security, proper play, safety, and/or feasibility of the Sweepstakes as contemplated herein. In the event Sponsor is prevented from awarding the prize or continuing with the Sweepstakes as contemplated herein by any event beyond its control, Sponsor shall have the right to modify, suspend, or terminate the Sweepstakes. If the Sweepstakes, or any entry mechanism, is suspended or terminated before the designated end date, Sponsor will (if possible) select winner in a random drawing from all eligible, non-suspect entries received as of the date of the event giving rise to the termination. Inclusion in such drawing shall be each entrant’s sole and exclusive remedy under such circumstances. Sponsor assumes no responsibility for any third party’s failure to act in accordance with Sponsor’s instructions pertaining to the implementation of this Sweepstakes.

8. GOVERNING LAW AND DISPUTE RESOLUTION: By entering this Sweepstakes, each entrant agrees that all issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, entrant’s rights and obligations and the rights and obligations of Sponsor and Administrator in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of State of Texas without giving effect to any choice of law or conflict of law rules. By entering, entrants’ consent to the jurisdiction and venue of the federal, state and local courts located in Bexar County, Texas.

9. WINNERS’ LIST: For the Official Winners’ List, send a self-addressed, stamped #10 envelope by June 21st, 2024, to: Winners’ List Request, “Greenfield Natural* Meat CO TM Sweepstakes,” No Fixed Address Inc., 50 Carroll St, Toronto, ON M4M 3G3

10. SEVERABILITY: If any provision of these Official Rules becomes or is declared by a court of competent jurisdiction to be illegal, unenforceable, invalid or void, portions of such provision or such provision in its entirety, to the extent necessary, shall be severed from these rules and such court (or, if such court refuses to do so, the Sponsor) will replace such illegible, void or unenforceable provision of these Official Rules with a valid and enforceable provision that will achieve, to the greatest extent possible, the same economic, business and other purposes of the illegal, void or unenforceable provision. The balance of these Official Rules shall remain in place and enforceable in accordance with their terms.

11. NO WAIVER: The failure of Sponsor to assert any right hereunder, or to insist upon compliance with any term or condition of these Official Rules shall not constitute the waiver of that right or excuse the subsequent performance or non-performance of any such term or condition by entrant or constitute a waiver of Sponsor’s right to enforce these Official Rules.

This promotion is in no way sponsored, endorsed or administer by or associated with Meta®. You understand you are providing your information to Maple Leaf Foods Inc. and not Meta®. The information you provide will be used in accordance with the Sponsor’s Privacy Policy as defined in
https://www.mapleleaffoods.com/privacy-policy/